Visitor Marketing

The most important criterion for your success at the trade fair is attracting the right visitors. Your participation in the trade fair is successful only if quality, quantity and capacity of the visitors are according. Our advertising efforts guarantee your success.

With our targeted expert visitor promotion activities, we help you to make quality leads at your trade fair stand. Our international marketing activities include:

  • Active public relation activities
  • Social media campaigns focusing on Twitter, Facebook, LinkedIn and Xing
  • Inserts and advertisements in the trade press
  • Newsletters and mailings
  • Collaborations with associations, specialized media and blogs

On the national level we benefit from our 15 years of experience and a strong network in the HR community as well as the over 4000 Human Resource decision makers visiting the Swiss HR Expo (Personal Swiss) and the C-Level attendees of the CXO-Day on 13 April 2016. To cover the German speaking Human Resource decision makers in Switzerland, Germany and Austria, we have a close cooperation with the HRM Research Institute (including,, and the magazine personal manager) with their community of more than 38.000 members. In order to invite your potential customers that you know or your own clients, we provide you with visitor promotion material and entrance tickets.